The Art of the Deal

Posted On: 2015-08-26
By: Bill Platt

Just the other day, I was talking to one of my online associates. She praised me saying that she was tickled pink that I was finally producing at the level she knew I was capable. Then she said that she was actually surprised at my level of productivity, and she asked me how I pulled it off.

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Here Is The Truth You Should Hear, But Probably Do not Want to Hear?

Posted On: 2015-08-12
By: Bill Platt

The other day, someone wrote me in an effort to discredit my knowledge about publishing books. Yep, there are folks like that out there -- critics to the end, even in the face of good advice.

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Advertising Your Book Is Not Always Your Best Option?

Posted On: 2015-07-22
By: Bill Platt

Most people who author books get caught in a trap that is hard to negotiate their way out of. When you finish your book, you upload it to the different book-selling platforms, then you wait and pray that people will find and buy your books. Prayer is great if you are a spiritual person. However, action allows you to reserve your prayers for something that matters far more than money.

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Listing Your Book Series on Amazon: Increasing Your Book Visibility?

Posted On: 2015-07-08
By: Amy Harrop

Writers have been able to enter a series title for years, which allows you to tell people that this book is part of your new series. However, Amazon has recently improved titling and selling of a series, which will make it even easier for people to find the other books and, more importantly, buy all of the books so that they can catch up to the new installment.

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How To Properly Target a Tight Niche

Posted On: 2015-07-01
By: Amy Harrop

Everyone knows by now that the best way to sell any product is to target a niche. If you make something for everyone, then no one will want it, but how tight should your niche be??

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Vetting Service Providers Before Hiring For Your Book?

Posted On: 2015-06-24
By: Amy Harrop

Editing, designing, marketing; they all seem like specialized skills that take years to hone and even longer to master. However, there are plenty of people who think they can edit because they have spellcheck, or who believe they are a master designer because they know the basics of Photoshop (or even worse, MS Paint).

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Advertise Your Books on Amazon: Amazons New Kindle Marketing Service

Posted On: 2015-06-17
By: Amy Harrop

Amazon has just released their new service that allows you to advertise your Kindle books directly on Amazon! This is similar to their popular product ads service where you can advertise physical products you are selling right on Amazon.

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Supporting Your Publishing Costs with Book Sponsorship

Posted On: 2015-06-03
By: Amy Harrop

In general, writing a book is very inexpensive. You donít even need your own computer. You can just head to the nearest library and write your masterpiece in your spare time. You can usually write a book for close to nothing. So, why would you want sponsorship?

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Using Social Media to Promote Your Books

Posted On: 2015-05-28
By: Bill Platt

Book promotion is an idea that most book authors have a hard time putting together. You might try to make this harder than it really is, but in a nutshell, book promotion consists of only four steps

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A Few Good People

Posted On: 2015-05-20
By: Bill Platt

This is perhaps the most difficult thing to learn when you start working for yourself.? I can say that, because I once had great difficulty bridging from self employment to self-employed with part-time staff. After I went on my own, it took me three years to hire someone to do some work for me. It took another two years to add someone permanent to my staff.

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Where Do You Get Your Book Ideas?

Posted On: 2015-05-13
By: Bill Platt

This is a topic of interest for both fiction and nonfiction writers. After all, how many times have you sat down to write and found yourself staring at a blank screen for hours or days? I will be honest, it has happened to me far too often, and I am a pro.

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Increasing Revenue with your Nonfiction Books

Posted On: 2015-05-06
By: Bill Platt

Last week, I had told you about using affiliate links inside your books, in order to make additional money in your publishing business. Unfortunately, I think the chosen words in my title triggered some spam filters, because the newsletter bounced to some 165 readers.

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Nonfiction Writers Are Sitting on a Cash Cow

Posted On: 2015-04-29
By: Bill Platt

Let me ask you a couple very important questions...Why do you write books? Would I be wrong to believe that you write books, one, because you enjoy writing, and two, because you want to make more money? If it is true that you are writing nonfiction books in order to earn more money, then I'd like to suggest that most of you are sitting on a cash cow and you are probably overlooking one of the greatest profit advantages you have at your fingertips.

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KDP Select and Kindle Unlimited Should Only Be Used When...

Posted On: 2015-04-22
By: Bill Platt

Kindle Unlimited should only be used when... It is part of a larger marketing plan. If you market your books on Amazon, they have a new program -- well, available for only a few months now -- called Kindle Unlimited.

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5 Things You Did not Know About Amazon That Are Helpful For Self-Publishers

Posted On: 2015-04-15
By: Amy Harrop

Everyone knows that they can self-publish books on Amazon through Kindle, but how much do you really know about this ecommerce supergiant? For example, why does Amazon offer two different royalty rates, and, do you need any reviews for your listing to jump higher on the charts? Weíll go through the five big things that most authors donít know about Amazon. Youíre sure to rethink your marketing strategy after learning these secrets.

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